In just a few months, the media outlet has attracted the attention of a large part of the Russian-speaking audience. With over 50,000 monthly readers, the publication releases more than 300 articles each month, including expert analysis from renowned authors. Its social media channels generate over a million views every month.
La Cotorra is a modern, urban media outlet designed for the city lifestyle we’re used to seeing in major metropolitan areas. The latest news from Valencia,café reviews, interviews with locals and expats, comprehensive guides to entertainment and events around the city—all in one place. Previously, you had to search through various chats, groups, and communities to find this information. Now, everything is available on a single website and in any social media platform you prefer.
The publication pays special attention to events in Valencia.It offers a separate event calendar that makes it easy to stay updated and never miss out. Free festivals, major concerts featuring Spanish and international stars, as well as familiar voices from back home for expats.
As the editorial team points out, La Cotorra sets a new standard for city media. The team draws on experience from successful city-focused outlets in New York, Kyiv, Minsk, and London, bringing together professional writers and experts to follow in their footsteps.
Emigrants from different countries face the same challenges: loss of social connections and contexts, distance from locals and their culture, alienation, and loneliness. For media platforms aimed at emigrants, there’s an added mission: it’s not enough to just be a quality outlet—it’s crucial to create value, fill gaps, foster communities, and build a sense of belonging.
Just a year ago, the authors of La Cotorra, along with thousands of Valencians, helped those affected by the DANA flood. This year, with the launch of the magazine itself, they created a special project unlike anything previously seen in the Russian-speaking internet. The scope of topics, formats, and how it was presented on the website is exactly the kind of value La Cotorra has embraced and will continue to uphold as both a media outlet and a social initiative.
La Cotorra is now available on its own website, Telegram, Instagram, and Facebook. In the near future, the outlet plans to expand to new channels and language versions.
