Aitana represented Spain at Vogue World 2026 in Milan on 22 September, the first day of Milan Fashion Week. She arrived in an ethereal white Fendi look with a low ponytail. The show turned the Galleria Vittorio Emanuele II into a fashion-industry stage focused on Italian craftsmanship and new technology. Cardi B walked the runway, while J Balvin made a surprise appearance, as Vogue and GQ reported.
The setting gave the event its clearest visual statement. Milan's historic gallery sits between Piazza del Duomo and La Scala and was completed in 1877. For Vogue World 2026, it became a runway that brought the city's architecture together with a programme focused on craftsmanship and new technology. Vogue Japan and Jiji reported that the event was streamed online simultaneously around the world.
Jennifer Lopez appeared on the red carpet and joined the Vogue World performance. Dakota Johnson arrived in Valentino by Alessandro Michele. Pamela Anderson was among the headline guests. Hunter Schafer, Taraji P. Henson, Monica Bellucci, Heidi Klum and Jason Momoa were also documented at the event.
The guest list spanned entertainment and fashion. Naomi Campbell, Stella Maxwell, Joe Locke, Camila Mendes, Ivy Getty, Amy Jackson, Ed Westwick, Mikey Madison, Gabrielle Union, Dwyane Wade and Olivia Palermo were among the other names present. Aryna Sabalenka represented the sporting world.
The runway added another layer to the evening. ABC News and AP reported that the programme paired music and performance with fashion, with Alicia Keys among the prominent names associated with the show. The combination gave Vogue World the feel of a live cultural spectacle, distinct from a conventional runway presentation.
Gigi Hadid, Vittoria Ceretti, Mariacarla Boscono, Alex Consani and Helena Christensen took part in the show. Ceretti's role tied closely to the event's basic idea: Vogue used the Italian model to show the shift from historic craftsmanship to emerging technologies. Donatella Versace, Pierpaolo Piccioli, Alessandro Michele, Maria Grazia Chiuri and Anna Dello Russo were among the Italian fashion figures linked to the programme.
Vogue World began in 2022 in New York and later travelled to London, Paris and Los Angeles. Milan is the format's fifth edition and its first Italian stop. The event also coincided with the first day of Milan Fashion Week. The concept changes with each host city. This time, the focus was the human work behind Italian fashion in an era shaped by artificial intelligence and technological tools.
The show was divided into five acts. The Artisanal Revolution returned to Renaissance references, handwork, fabrics and embroidery. The Industrial Revolution traced the change of textile production. Made in Italy linked Italian fashion with cinema and popular culture through references including Federico Fellini. The Age of Intelligence examined the relationship between design and technology, while The Imagination Revolution looked towards future forms of clothing.
Vogue put artisans and professionals from different parts of Italy at the centre of the story. Their knowledge was presented as work passed from generation to generation, alongside technological change. The programme framed technology as another tool in an industry that still relies on precision, experience and human labour. Vogue and AGI described the Milan edition through the tension between human skill, new idea and the idea of Made in Italy. The mix of fashion and culture also connects with the wider Spanish arts field described in this earlier theatre report.
Aitana's appearance had a clear place in the event. Spain was represented in a Milan showcase that put Italian identity at the centre and brought together figures from music, cinema, sport and fashion. Vogue World 2026 presented a staged history of how clothing is made. Fendi, international performers and Italian artisans shared Milan's most recognisable historic setting. The programme's message was that technology may reshape fashion, but human craft still gives the industry its meaning.
