On September 7, 2026, Daniella Bustamante began university in Madrid while preparing to get her driving license. As the daughter of David Bustamante and Paula Echevarría, she’s adjusting to academic life while navigating the commute and the attention that comes with her family’s public profile.
She’s chosen to study Marketing at a private university in Madrid, a clear change after sixteen years at the same school. She’s meeting new classmates and adjusting to a different schedule, with time management another new challenge. Daniella has said the transition is both exciting and a little overwhelming, especially as she leaves behind familiar teachers and routines. Getting to campus is easier by car, but public transport makes the trip more complicated, so she’s signed up for driving school. Spanish outlets like Infobae and HOLA have reported that Daniella mentioned the distance to her university and how it prompted her to start working toward her license.
Her days are already busy. She has classes at 10 a.m. on Mondays and Fridays, and at 8 a.m. on Tuesdays. Wednesdays and Thursdays start at 9 a.m. Daniella says her mornings are a mix of missing summer and looking forward to what’s next. At home, things are shifting too: her younger brother Miki is starting his last year of preschool just as she begins university. Infobae reports that Daniella is 18 at the start of this new phase, a basic stage for the Bustamante-Echevarría family.
Her mother, Paula Echevarría, recently returned to work after a tough summer and has spoken about her daughter’s new routine. Paula says university was Daniella’s own choice and that she’s genuinely interested in Marketing, a field she’s seen up close through her parents’ work. Paula also discussed Daniella joining TWIC, an agency specializing in influencer marketing and communications. She said she wanted her daughter to have professional guidance as her social media following grows. Paula thinks the experience could be useful but doubts influencer work will define Daniella’s future, even if it overlaps with her Marketing studies. Europa Press TV and Libertad Digital have both reported that Paula stressed Daniella’s independence in choosing her path, shaped by growing up around media.
The overlap between public attention and education, alongside digital branding, isn’t unique to this family. Earlier reports have shown that even royal students face public attention as they start university. For Daniella, the spotlight is more personal, with her mother helping set boundaries around her exposure and career opportunities.
Daniella’s choices reflect a wider trend in Spain, where young people often combine university studies with early career planning, sometimes through digital projects. Her choice of a private university and focus on Marketing, with an influencer agency in the picture, point to a generation that’s practical and aware of its image. Her mother’s involvement in managing her public profile shows how family life overlaps with careers and media in Spain today. As the academic year goes on, Daniella’s experience may become a reference for other families weighing tradition against the demands of the digital world.
