Zeekr 9x has arrived in Spain, bringing top-tier materials, advanced tech, and a price that undercuts rivals by tens of thousands. The real test: will Spanish buyers accept a Chinese badge at the high end?
Barcelona’s Marina Port Vell saw something new this week. Zeekr’s 9x rolled onto Spanish soil, six seats wide and nearly three tons heavy. The price? Almost 70,000 euros less than a Range Rover LWB. This isn’t a bargain-basement import. Zeekr is coming straight for the BMW X7, Mercedes GLS, and Porsche crowd. The spec sheet reads like a wish list for buyers who want it all.
The 9x stretches 5.23 meters long and 2.02 meters wide. It’s hard to miss. Step inside and the surprises keep coming. Nappa leather covers the seats. Nordic wood lines the trim. Four digital screens dominate the cabin—two at 16 inches, plus a 17-inch cinema display that drops from the ceiling. There are three rows, each with two independent seats. Every seat has electric adjustment, heating, and ventilation. Rear passengers get their own removable control screen. There’s even a fridge that can chill or heat from -6 to 50ºC. That’s not common.
The Zeekr 9x was officially unveiled in Barcelona at Marina Port Vell and is already available for order in Spain.
Performance is just as bold. The 9x rides on a 900V Super Hybrid platform. Two electric motors push out 897 CV and 935 Nm to all four wheels. It hits 100 km/h in 4.1 seconds. The 55.1 kWh battery gives up to 179 km of electric range. A 2.0 turbo engine stretches total range to 737 km. Charging is fast—10 to 80 percent in 9.5 minutes at up to 330 kW. The car weighs nearly 2,900 kg. Adaptive air suspension keeps it in check. There’s LiDAR, cameras, and sensors everywhere. Leading automotive outlets say these specs put the 9x among the most advanced plug-in hybrid SUVs in Spain. That’s a big claim.
Zeekr isn’t a newcomer. It’s part of the Geely Group, which owns Volvo, Polestar, and Smart. Zeekr is Geely’s tech and quality flagship. Spain wasn’t on Zeekr’s map until now. That changed fast. There are already 11 official dealerships, with 15 planned. The 9x is the new flagship. Zeekr wants buyers who usually pick German or British badges. ElDiario.es points out that Zeekr’s rapid dealer rollout shows it’s serious about Spain.
Price is where the 9x really shakes things up. At 121,500 euros, it undercuts the Range Rover LWB by a wide margin. Most rivals charge extra for features that come standard here. But will Spanish buyers, used to seeing luxury as a European thing, go for a Chinese brand? Zeekr’s network is still small. Building a luxury image in a market full of legacy names won’t be easy. That’s the real test.
The Zeekr 9x features a unique 2+2+2 seating configuration, with second-row seats that recline up to 145 degrees and include electric leg rests, emphasizing comfort for rear passengers.
China’s playbook—high specs, low price—has already shaken up Spain’s mainstream car market. The luxury field is tougher. Here, image and exclusivity often matter more than value. Still, the 9x isn’t trying to be the cheapest. It’s aiming for true luxury, just at a lower price. As reported earlier by Russpain, Zeekr’s ambitions in Spain are clear. The 9x leads that charge.
The tech inside doesn’t stop. The Naim sound system packs 32 speakers and eight haptic transducers in the seats. Passengers feel the music, not just hear it. The head-up display puts key info right in the driver’s line of sight. Rear passengers can switch on cinema mode. The lights dim. Privacy curtains close. It’s a rolling theater.
Zeekr’s 9x is forcing Spain’s luxury SUV market to pay attention. The mix of tech, comfort, and price is hard to ignore. Zeekr still has to build its name from scratch. But the 9x proves the old rules don’t always hold. For buyers willing to look past the badge, the value and innovation are real. The next few years will show if Spanish luxury buyers are ready for change. Or if tradition still wins.