PP Makes Sacrifice Its First Campaign Test
The Partido Popular has put Alberto Núñez Feijóo's disputed call for sacrifice at the center of its first campaign video. PSOE responded by tying the slogan to the policies voters may face.
PR 34 news
For people following Spanish news, PR covers public relations, reputation, media strategy and campaigns.
The focus is on real consequences, from official rules and city services to costs, safety, rights and daily routines.
The focus is on real consequences, from official rules and city services to costs, safety, rights and daily routines.
El Hormiguero vuelve a cargar contra Pedro Sánchez
The snap election prompted El Hormiguero to move up its political affairs segment. Carlos Latre parodied Pedro Sánchez with a proposal for Puerta del Sol, while Pablo Motos invited the president and other leaders to explain their plans in interviews of about 70 minutes.
Givenchy turns Madrid space into L'Interdit Elixir showcase
Givenchy has launched L'Interdit Elixir in Spain. A five-day Madrid activation leads the campaign, with digital media and outdoor advertising carrying the fragrance message nationwide.
Ferran Torres Named Official Ambassador for Comunidad Valenciana
Ferran Torres will become the new face and ambassador of Comunidad Valenciana. The footballer is set to sign a collaboration protocol with the regional president. His hometown of Foios is preparing a public tribute.
Fashion Hits and Misses of the Night: Who Impressed and Who Let Stylists Down
Stars Shine on the Harper's Bazaar Women of the Year 2025 Red Carpet. A high-profile award ceremony took place in Madrid. The most stylish celebrities were named, with some looks sparking heated debates. Discover all the highlights from this major fashion event.
GenZ Awards 2025: outrageous trends and fashion disasters at Mediaset's main awards ceremony
GenZ Awards 2025 Red Carpet: The Most Talked-About Outfits of Spanish Influencers. The third annual awards ceremony took place in Madrid. Internet stars gathered on the red carpet, with their looks sparking lively discussion. We highlight the most memorable outfits.
David Beckham’s Style Secret: Exclusive Partnership with Watch Giant Tudor
Style Icon David Beckham Chosen as Ambassador for Prestigious Watch Brand Tudor. The famous athlete is starting a new chapter. His choice surprised many fans. He has become the face of a well-known brand. Discover all the details about this collaboration.
Kaiku Caffè Latte targets Generation Z: who will come out on top in 2025
Kaiku Caffè Latte to Support GenZ Awards 2025 for Young Talents in Spain. A well-known brand will support young creators. Spain will host the third edition of the awards ceremony. The main nominees for this year have been announced. They face strong competition for recognition.
Sarah Jessica Parker and Olympia of Greece: Celebrity Guests at the Victoria's Secret Show
Legendary Angels and New Stars at the Victoria's Secret 2025 Show. The annual lingerie show took place in New York. Legendary models returned to the runway. New faces drew everyone's attention. Celebrity guests dazzled in the front rows.
Pregnant Jasmine Tookes and Karol G on the Victoria's Secret runway
Highlights of the Victoria's Secret 2025 Show in New York. A spectacular lingerie show took place in New York. International stars walked the runway. The audience witnessed incredible surprises. This fashion event will be remembered for a long time.
Meghan Markle Chooses All-White Again: A Bold Statement or a Thoughtful Style Strategy?
Meghan Markle’s Snow-White Look at the Influential Women’s Summit in Washington. The Duchess of Sussex attended a major event, once again opting for a monochrome outfit. Her style continues to spark discussion. The look was restrained and elegant.
Amaia Montero’s Return to La Oreja de Van Gogh Marred by Scandal
Boris Izaguirre Urges Amaya Montero to Reconcile with Friend. The singer's return to the band was a sensation. But not everything went smoothly. The friendship between two celebrities was at risk. A well-known TV host stepped in.
La Oreja de Van Gogh: triumphant comeback or PR disaster
Amaia Montero's Return to La Oreja de Van Gogh Divides Fans. The famous band is changing its lead singer once again. This move has sparked heated debates among fans. Experts are weighing the reputational risks for the group. What does the future hold for the musicians?
A Royal Choice by María Valverde: Actress Wears Monarch-Inspired Outfit
María Valverde in a Burgundy Dress and Spanish Jewelry. Actress María Valverde attended a concert accompanied by her husband. Her outfit attracted widespread attention. The look was complemented by exquisite Spanish jewelry.
Paula Moya's Secrets: A Luxurious Hyundai EV and the Perfect Red Carpet Dress
How Influencer Paula Moya Prepared for Madrid’s Biggest Fashion Event of the Autumn. Madrid welcomes stars of the fashion industry. Influencer Paula Moya is getting ready to make her entrance. A vibrant evening and photographers await her. All the details of her look will soon be revealed.
Luxury on Wheels: Paula Moya and Her Secret Weapon on the Hyundai Red Carpet
How Spanish Influencer Paula Moya Arrived at the Season’s Top Fashion Award. Madrid welcomes fashion’s biggest stars. The famous blogger prepares for the spotlight. Her journey became an event in itself. Technology and style come together as one.
Spanish cinema and fashion stars at the Bvlgari dinner: who shone brighter than the diamonds
Bvlgari Madrid Evening: A Fusion of High Art, Luxury, and Star Power. An exclusive event took place in Madrid, bringing together the world of haute couture. Art and luxury merged in a single evening. Spain’s most prominent personalities gathered for the occasion.
Jude Law conquers Spain: the Hollywood star becomes the face of El Corte Inglés
British Style Icon Jude Law Becomes the New Face of Spanish Brand Emidio Tucci. The renowned British actor surprised everyone by becoming the ambassador for a famous brand. This is his first such experience in Spain. The campaign promises to be exceptionally stylish.
Lakers legend LeBron James and his unexpected move with Hennessy VSOP
LeBron James Surprises Fans with Mysterious Announcement About His Future. The basketball world is abuzz over LeBron James's latest move. His post sparked an intense reaction, drawing attention to a well-known cognac brand. More details in our report.
NBA legend LeBron James and Hennessy: not a farewell, but an advertising move
LeBron James Surprises Fans with New Partnership Instead of Retirement. LeBron James has made an important announcement for his fans. The focus is now on his collaboration with a major brand. The question of his retirement remains unanswered.
Double Standards of the Duchess of Alba’s Son: Why Journalist Friend Griso Refused to Stay Silent
Host Susanna Griso Publicly Accuses Her Aristocrat Friend of Hypocrisy. A live broadcast of a popular show took an unexpected turn. The host found herself in a difficult situation, having to comment on the actions of someone close to her. Viewers witnessed her genuine emotions.
Heated Debate on Antena 3: Vicente Vallés Dismantles Susanna Griso’s Manipulation Theory
Vicente Vallés Reveals the Secret Behind the Government's Media Dominance and the Opposition's Weakness. A heated debate unfolded in the studio. Prominent presenters discussed the political agenda. Their views on the authorities' actions diverged. The discussion turned out to be both intense and intriguing.
Dinner with Sheila Ebana: Mother of Barcelona star sells tickets for a meet-and-greet
Lamine Yamal's Mother Hosts Dinner for Fans in London for 360 Euros. The mother of the famous footballer is preparing a surprise. She is organizing an exclusive event in London. Guests can expect a luxurious evening and personal interaction. The participation fee may come as a real surprise.
Nacho Abad criticizes politician: “Stop hiding, say it to my face”
TV Presenter Nacho Abad Challenges Deputy After On-Air Accusations. The well-known journalist responded to the politician. The accusations were made on social media. The TV broadcast turned into a battleground. A high-profile public scandal is erupting.
Crisis of Trust: Renowned TV Host Exposes the Realities of Modern Journalism
Iker Jiménez Announces Press Boycott over Widespread Manipulation of Facts. The well-known journalist made a strong statement, accusing the media of distorting information. His remarks sparked widespread reaction, putting the entire industry under scrutiny.
Madrid spends €121,000 on major F1 Grand Prix promo campaign – fan zone promises to impress
Formula 1 Driving Simulator to Be Installed on Puerta del Sol in Madrid. A unique Formula 1 driving simulator will appear in central Madrid, dedicated to the upcoming Formula 1 Grand Prix. Authorities have allocated a significant budget to promote the event. Strong public and media interest is anticipated.
A New Era of Monarchy: Letizia and Leonor Change the Rules in Navarre
The Royal Family in Navarre: Princess Leonor's Debut and a Test for the Court. The royal family has arrived for a visit. They face a packed program. All eyes are on the heir to the throne. This trip could change a lot.
Scandal Surrounds Vuelta in Madrid – Money Spent, Stage Disrupted by Protests
Nearly 400,000 Euros Spent on Canceled Vuelta Final in Madrid. Authorities in Madrid and the autonomous region allocated nearly 400,000 euros to sponsor the final stage of the Vuelta, which was canceled due to mass protests against Israel’s actions in Gaza. There is now debate over whether these funds can be recovered.
A new era at the Zarzuela Palace: Queen Letizia bets on journalists
Spanish Royal Court Strengthens Team: Two Prominent Journalists Take Key Roles in Queen Letizia’s Inner Circle. Queen Letizia starts the new season with staff changes. Two seasoned journalists, Marta Carazo and Rosa Lertxundi, have joined her team at Zarzuela Palace. Their task is to stabilize key positions and modernize the communication strategy of the Spanish royal household.
De los clubes madrileños a las alfombras rojas: los secretos de estilo de Pedro Pascal
Pedro Pascal: How an Actor Who Began His Career in Madrid Became Hollywood's Leading Style Icon in the Summer of 2025. The summer of 2025 is all about Pedro Pascal. The actor, who once worked in Madrid, is now conquering global screens and setting fashion trends. We take a look at the standout looks of the 'Fantastic Four' star and reveal the secrets behind his collaboration with stylist Jennifer Lawrence.
La princesa de Gales se convierte en bloguera. ¿Seguirá el mismo camino la heredera al trono español?
Kate Middleton Sets a New Trend for European Monarchies: How Her Video Project Could Influence Princess Leonor's Future. Princess of Wales Kate Middleton has released a new video, strengthening her reputation as a media personality. This move is seen as a possible model for Princess Leonor's future and for modernizing the image of the Spanish crown in the digital age.
¿Tus vacaciones o el fútbol? Una campaña inusual invita a los hinchas del Betis a elegir
Trainline and Real Betis Launch Campaign to Bring Fans Back from Vacation for First Match of the Season in Seville. Trainline, partner of Real Betis, is offering fans a chance to swap a beach holiday for a ticket to the opening match of the 2025/2026 season. Find out how to take part in this unique contest and return from your vacation directly to the La Cartuja stadium in Seville.
¿Su historia de amor es una mentira? Toda la verdad sobre cómo se conocieron Ronaldo y Georgina
Cristiano Ronaldo and Georgina Rodríguez's Engagement Marred by Scandal: Former Friend Reveals Alternative Version of Their Meeting. Amid news of Cristiano Ronaldo and Georgina Rodríguez's engagement, new details have surfaced about how they first met. A former colleague of the model claims that the romantic story of their encounter in a store is fiction, and reveals a different version of events, casting doubt on the couple's official account.
El misterio del hijo mayor de la infanta Cristina: ¿por qué su vida está rodeada de rumores?
Infanta Cristina Denies Rumors About Her Son Juan Urdangarin, Defending His Right to Privacy in London. Infanta Cristina is once again forced to deny speculation about her son Juan Urdangarin. Contrary to rumors, he has no plans to return to Spain and continues living in London. The family's concern is growing due to the increasing scrutiny of his private life.