
Life in Rojales: Features and Infrastructure
Rojales, located in the Vega Baja del Segura valley, has become a popular place for permanent residence among foreigners in recent years. The town is known for its relaxed pace, well-developed infrastructure, and convenient location near the Costa Blanca coast. Here, traditional Spanish lifestyle blends harmoniously with modern residential complexes, particularly in areas such as Ciudad Quesada. Rojales offers everything needed for comfortable living: supermarkets, pharmacies, banks, schools, and kindergartens, both public and private. Medical services are of a high standard, with the nearest hospital located in Torrevieja. Transport accessibility is ensured by proximity to the AP-7 motorway and the N-332 national road, making it easy to reach Alicante, Elche, or Murcia quickly. Bus routes connect the town to neighboring settlements. Cultural life and leisure activities include a variety of events, festivals, and sports competitions. Golf enthusiasts can enjoy the La Marquesa Golf course, while beaches and nature areas are just a few minutes’ drive away.
Residential Areas: Choosing a Location
Rojales offers a variety of residential areas, each with its own advantages. The town center retains the atmosphere of a traditional Spanish village, featuring narrow streets, historic buildings, caves, lively squares, and small shops. This area is ideal for those who value proximity to all main amenities and prefer an authentic environment. Ciudad Quesada is considered the most sought-after urbanization. It is characterized by modern houses, villas, and residential complexes with swimming pools. The neighborhood is known for its active international community, safety, and vibrant social life. The area surrounding the La Marquesa golf club attracts those seeking privacy, greenery, and tranquility. Here, properties often offer views of the course, private gardens, and a secluded setting. This district also features cafés, restaurants, and essential services.
Financial aspects: cost of living and housing
One of the main advantages of Rojales is its balanced cost of living. As of September 2025, the average price per square meter for housing is €2,264, while in Ciudad Quesada it approaches €3,000. Transport expenses remain moderate: a bus ticket costs €1.50, and a monthly pass is €40. Car owners spend about the national average on fuel. Groceries from supermarkets and markets are affordable, with the average monthly food budget for a couple usually not exceeding €300. Lunch at a local restaurant costs around €10–15. Most residents have access to entertainment and sports, while outdoor activities and beach visits are free of charge.
Comparison with neighboring towns: Guardamar del Segura and Torrevieja
Rojales stands out favorably against Guardamar del Segura in terms of real estate prices, especially for private homes and villas. In Guardamar, due to its proximity to the sea and a focus on tourism, the price per square meter reaches €2,513. Costs for groceries, transport, and leisure are similar in both towns, though in Guardamar services and entertainment may be slightly more expensive due to tourist demand. Compared to Torrevieja, Rojales offers a calmer atmosphere and stable housing prices. In Torrevieja, the price per square meter is around €2,282, but the high tourist flow and population density can drive up costs for services and entertainment. In contrast, Rojales is geared toward a measured lifestyle and family comfort.
Pros and cons of living in Rojales
The main advantages of living in Rojales include a mild Mediterranean climate with over 300 sunny days a year, a wide range of affordable housing, a multicultural environment, and proximity to beaches and natural areas. It is easy to integrate into the local community, and the infrastructure ensures comfort year-round. Possible challenges include the need for a personal vehicle to get around the area and to neighboring towns, as well as a less vibrant cultural scene outside the tourist season. However, for many residents, these factors do not prevent them from enjoying a comfortable life.






