An evening in Pontevedra, where the Feroz 2026 awards ceremony took place, once again brought together the leading figures of Spanish film and television under one roof. The red carpet, camera flashes, lively conversations—all contributed to a festive atmosphere for an industry that continues to surprise with its diversity. This year, the audience’s attention was drawn not only to the winners but also to unexpected performances that prompted reflection on the hidden contradictions within the world of show business.
A special highlight of the program was the appearance of María Castro and Marta Costa—actresses from the popular daily drama ‘La Promesa.’ Their time on stage was met not only with applause but also with laughter, as the actresses chose to use their moment to playfully comment on the position of daily serials within the awards system. Their speech became a kind of manifesto in defense of those projects that attract millions of viewers to their screens but rarely receive recognition from the professional community.
Humor and truth
From the opening moments of their appearance, Castro and Costa set a tone very different from the usual solemnity of such events. With a touch of self-deprecation, Marta reminded the audience that ‘La Promesa’ is a series that airs daily on broadcast television and may not be familiar to everyone present. She compared herself and her colleague to a mythical unicorn appearing at the awards, and even to a little-known province that everyone forgets to mention.
Maria joined in the jokes, comparing the workload on daily series to the shorter seasons of cult shows. According to her, six episodes of twenty minutes each is just a single workday for the ‘La Promesa’ team. The audience smiled at these words, but behind the irony lay an obvious truth: daily series demand tremendous effort that often goes unnoticed.
The gap between expectations
The actresses’ duo didn’t stop at jokes about production speed. With sarcasm, Marta noted that their writers produce as much in a week as major streaming platforms do in a year. Maria added that despite their immense popularity with viewers, such series rarely get recognized at prestigious award ceremonies. She emphasized that ‘La Promesa’ is one of those projects that brings families together at the screen, but still remains overshadowed by noisy premieres.
At one point, Marta reminded everyone about the international awards sometimes earned by daily Spanish series and asked the audience if they were familiar with the name Emmy. Her colleague picked up the thread: ‘La Promesa’ has indeed received this prestigious award, even if in Spain it is rarely mentioned.
The facets of recognition
In concluding their speech, the actresses emphasized that their words were not a reproach but a reason for reflection. They admitted they were happy to be on stage, even after seven hundred episodes, even if only for now as presenters of the award. María expressed hope that, in the future, the jury would pay attention to projects that truly attract millions of Spanish viewers. With a smile, she noted that even the awkward smiles in the audience felt like a promise of change.
This moment became one of the most talked-about at the ceremony. There was a sense of tension in the room, but also respect for the artists who were not afraid to raise an uncomfortable topic. Their appearance reminded everyone that the entertainment industry is not just about big names and trendy phenomena, but also about daily hard work that deserves recognition.
Awards and Reality
The Feroz Awards have long been considered a barometer of industry tastes. However, the gap between the critics’ opinions and the preferences of the broader audience is becoming increasingly evident. Daily TV series, despite their enormous popularity, are still seen as something secondary. The words of Castro and Costa sounded like a challenge to the established rules: perhaps it is time to reconsider the criteria for recognition and give a chance to those who work tirelessly for their audience.
An evening in Pontevedra showed that Spain’s entertainment industry is ready for change. The boldness and self-irony of the actresses from “La Promesa” have become a symbol of a new approach to familiar formats. Their performance not only made the audience laugh, but also prompted reflection on the future of television—where there is room for everything, from cult series to everyday stories that become part of the lives of millions.
María Castro is one of the most recognizable actresses on Spanish television, having gained fame through roles in popular series. Her career began with small projects, but over time, she has become a symbol of hard work and professionalism in the industry. In “La Promesa,” Castro created a character beloved by viewers across the country. Her participation in the Feroz 2026 ceremony was not just an acknowledgment of her achievements, but also a reminder of the importance of daily effort in the world of show business.
