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Ford profit plunges in Spain even as car sales climb

Ford profit plunges in Spain even as car sales climb RUSSPAIN.com © russpain.com
Ford profit plunges in Spain even as car sales climb © russpain.com
Ford Spain ended 2025 with net profit of €69 million, down 70% from a year earlier. Sales climbed, while revenue and production fell amid the strain of the electric transition.

Ford Spain ended 2025 with net profit of €69 million, down 70% from 2024. Revenue fell 11% to €4.624 billion, even as car sales in Spain jumped more than 24% to 58,305 units. The figures show the challenge Ford faces as it adapts to a changing auto industry. Data from Registro Mercantil, shared by Informa and Europa Press, confirm the steep profit decline. Ford grew sales in a tough market, but revenue and profits fell.

The pressure is clear at Almussafes, where Ford built 98,591 Kuga vehicles in 2025, down 18.69% from the year before. The battery line produced 83,879 electric batteries, up just 0.5%. The plant faces falling output of traditional cars alongside slow growth in electric parts. Industry reports say Almussafes was built to produce 400,000 to 500,000 vehicles a year; in 2025, it ran at less than a quarter of that capacity. Production of machined components at the plant fell nearly 59% in 2025, to 172,919 units compared with the previous year.

Ford’s leaders know what they are up against. Jaume Esteve summed up the year with the phrase “elevated competition,” describing rapid technological change and intense cost pressure alongside growing regulatory complexity. Ford invested €48 million in fixed assets in 2025, using its own cash flow and taking no outside loans. The company said the investment came from internal funds, part of an effort to stay nimble in a tough climate.

The outlook remains uncertain. Ford has chosen Almussafes to build a new multi-energy Bronco model, with production set to start in early 2028. Until then, the plant will make only the Kuga. Supply chain problems and Spain’s slow electric-car rollout add to the risks. Leading Spanish auto outlets report that the Bronco is part of a plan to give the plant more models and reduce its reliance on a single car.

For 2026, Ford says predicting sales is “very difficult.” The company is “in full transition” to electric vehicles, but electric cars have yet to take off in Spain. Ford still expects electric volumes to rise somewhat, while commercial vehicles remain a basic focus. Manufacturing will shrink again: only the Kuga will be built, and supply chain issues continue to force changes.

Europa Press reported that Almussafes’ total vehicle output fell from more than 211,000 units in 2023 to 98,591 in 2025, part of a broader decline in production across Spain’s automotive sector.

Ford hopes to keep engine and component output steady in 2026. Its approach reflects a wider effort among carmakers to balance established models with new energy vehicles. Renault’s recent push for hybrids is one example, as reported earlier.

In 2025, Ford’s sales in Spain grew even as profits fell and production declined. The Bronco is still years away, and the electric transition remains unsettled. Ford’s next moves will determine whether it can stay relevant in Spain’s changing car market.

Frank Miller RUSSPAIN.com
Editor

Frank Miller

Frank Miller covers the automotive industry, transport and Spanish road regulation for RUSSPAIN.COM