An event has taken place in Spain that has not gone unnoticed in the real estate market: the Tecnocasa network has reached the milestone of 1,000 active offices. Behind this number lies not just a business expansion, but a story of transformation in the way housing is bought and sold, as well as professional development within the real estate sector. Over three decades, the company has evolved from its first branch in Barcelona into a major network spanning 13 autonomous communities and bringing together thousands of professionals.
The opening of a new office is more than just another point on the map. It’s a sign that Spain’s real estate market is becoming increasingly structured, and that competition between agencies is reaching a new level. Yet, beneath the surface stability, there are changes affecting both buyers and those pursuing careers in the sector.
The 90s: The Beginning
Tecnocasa’s story in Spain began in 1994. At that time, the company, already experienced in Italy, decided to enter a new market. The first Spanish branch opened in Barcelona, soon followed by offices in Madrid, Valencia, and Málaga. In its first year, the network counted 19 agencies—a notably ambitious number for that era.
The company focused on franchising and a unified business methodology. This approach enabled rapid expansion without compromising service quality. Over the following years, the company not only increased its number of offices but also broadened its range of services, including financial consulting and assistance with obtaining loans.
Three brands — one approach
Today, the group operates under three brands: Tecnocasa and Tecnorete are engaged in traditional real estate brokerage, while Kìron specializes in financial services and lending. This synergy allows clients to receive comprehensive support — from finding an apartment to arranging a mortgage.
The company places particular emphasis on employee training. Many start as agents, complete in-house courses, and eventually become owners of their own offices. This strategy not only promotes network growth but also shapes a new generation of industry professionals committed to long-term careers.
Geography and scale
Today, Tecnocasa offices can be found in 13 autonomous communities across Spain, including Andalucía, Aragón, Canary Islands, Madrid, Castilla-La Mancha, Castilla y León, Cantabria, Cataluña, Comunidad Valenciana, Extremadura, País Vasco, Murcia, and Asturias. This widespread presence allows the company to stay close to clients, whether they are in the heart of a metropolis or in a small town.
More than 4,500 professionals work within the Spanish network. For many young people, a job at Tecnocasa is their first step into professional life. The company focuses on internal promotion, which helps maintain motivation and retain talent even in a highly competitive job market.
Market impact
The opening of the thousandth office is not only a milestone for the company itself but also an important signal for the entire real estate market. On one hand, network expansion means more options for buyers and renters. On the other hand, an increase in professional intermediaries helps improve transaction transparency and standardizes services.
For clients, this means having a choice between different service formats and access to financial advice, which is particularly valuable for first-time homebuyers. For the market as a whole, this is a step toward creating a more professional environment, where all parties’ interests are protected and transactions are as transparent as possible.
Global ambitions
It’s worth noting that Tecnocasa is not only a Spanish company but also an international player. The group brings together over 4,250 agencies in ten European countries and continues to expand its presence. This scale allows them to implement best practices and quickly adapt to changes in local markets.
In Spain, the company is focusing on developing its franchise model, which allows it to remain flexible and respond quickly to customer needs. At the same time, its operational standards and corporate culture remain consistent, ensuring strong brand recognition and customer trust.
If you didn’t know, Tecnocasa is an international real estate agency network founded in Italy in 1986. The company has been operating in Spain since 1994 and has become one of the market leaders. In addition to traditional property sales and rentals, the group offers financial consulting and assistance in obtaining loans through its subsidiary Kìron. Today Tecnocasa is considered the largest franchise network in Europe and continues to grow both in Spain and beyond.
