The Spanish company Afianza, specializing in comprehensive business services, has announced major changes in its real estate division’s structure. At the center of these changes is the appointment of Enrique Pérez as Director of Transactions and Commercialization, along with expanded responsibilities for Álvaro García, who will now lead not only the investment area but also asset management at the Madrid office. These personnel moves are part of a broad strategy to strengthen the company’s market position and broaden its range of services for corporate clients.
Company management is confident that the new leaders can take the real estate division to the next level. Under the leadership of Miguel Cogolludo, who oversees Afianza’s entire real estate sector, the team aims to provide investors and asset owners with end-to-end support—from property search to portfolio management. The focus is on working with family offices, investment funds, and institutional players for whom both profitability and transparency are key.
In recent years, Spain’s real estate market has undergone significant transformation. Industry participants note a growing interest in professional asset management and increased complexity in transactions. In this climate, the expertise and experience of Afianza’s new executives are especially valued.
Professionals with international experience
Enrique Pérez joined Afianza with an impressive wealth of knowledge and hands-on experience. With over a decade in real estate, he has worked for leading companies including CBRE, Cushman & Wakefield, as well as Aguirre Newman. His expertise lies in capital transactions, comprehensive property due diligence, and asset valuation. Pérez has participated in international projects where not only precision but also swift decision-making in clients’ interests were crucial.
Pérez’s academic background is equally impressive: a degree in business management, a master’s in international management from IE Business School, and additional qualifications in real estate valuation and finance. This profile enables him to confidently negotiate and handle transactions of any complexity.
Álvaro Garcia, meanwhile, has overseen Afianza’s investment division for several years. His role is now expanding — he will also oversee asset management. Garcia is known as an expert in creating and developing real estate portfolios, property analysis, acquisition, leasing, and subsequent development. Before joining Afianza, he worked at ICC Investment Managers and CBRE, where he led several major projects.
Growth strategy and new horizons
These personnel changes are no coincidence: Afianza is executing an ambitious business expansion plan. In 2024, the company reached a turnover of €50 million and aims to exceed €70 million by the end of 2025. To achieve this, Afianza is rapidly expanding its team — by the end of next year, the company will employ over a thousand specialists.
Afianza is expanding its presence beyond Madrid, where its key divisions are based, by opening new offices in Bilbao, Vitoria, Valencia, and Albacete. These cities were selected for good reason: each is experiencing increased demand for professional real estate services along with active growth in the corporate sector.
The company emphasizes a comprehensive approach. Clients receive not just investment solutions, but support at every stage—from market analysis to the management of completed properties. This approach allows Afianza to compete with the largest market players and attract new partners.
Market challenges and new opportunities
Experts note that Spain’s real estate market is becoming increasingly competitive. Investors are now looking not just for individual assets, but for complete strategies that minimize risks and maximize returns. In this environment, professional teams able to offer tailored solutions are taking the lead.
Afianza prioritizes flexibility and innovation. The company believes that combining the expertise of new leaders with the support of a strong team will not only help maintain its position, but also open up new market niches. Special focus is placed on working with institutional investors, who value transparency, reliability, and long-term partnerships.
In the coming months, Afianza plans to launch a range of new products and services aimed at corporate clients. Their top priorities include digitizing processes, implementing advanced analytics tools, and automating portfolio management.
By the way, what do we know about Afianza?
Afianza is far more than just another consulting firm. In recent years, the brand has become a prominent player in the business services market in Spain. The company works with large corporations, investment funds, and private clients, offering solutions in real estate, finance, and asset management. Afianza’s portfolio features dozens of completed projects across the country, and its team consists of hundreds of experts with international experience.
Afianza places special emphasis on staff training and adopting new technologies. The company regularly invests in developing digital platforms and automating its processes, allowing it to stay a step ahead of competitors. In 2024, Afianza opened new offices in key Spanish cities as part of its strategy to strengthen its position in the national market. Company leadership has repeatedly stated that their main asset is the team—people who can quickly adapt to change and deliver the best solutions for clients.
Today, Afianza continues to expand its range of services, focusing on innovation and a personalized approach. In the coming years, the company plans to enter new markets and strengthen partnerships with leading industry players. For clients, this means even more opportunities and access to the latest tools for business and property management.
