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Major shakeups on the Goya red carpet: unexpected trends and bold looks

Unexpected beauty transformations and bold styles sweep the red carpet at Goya in Barcelona

The most talked-about makeup looks of recent years at the Goya Awards surprised everyone with their daring yet elegant combinations. We examine how new trends and unexpected choices on the red carpet are reshaping perceptions of stars and influencing the beauty industry

In recent years, the red carpet at the Goya Awards has become more than just a showcase for outfits—it’s a true stage for makeup experimentation. Every celebrity appearance sparks a wave of discussion, as this is where new trends are born and swiftly picked up by makeup artists and fans across the country. Attention to detail, unexpected boldness, and a talent for highlighting individuality are what distinguish the best looks of recent seasons.

In 2015, Nerea Barros opted for a classic look with an emphasis on the eyes: precise eyeliner and golden eyeshadow gave her gaze intensity, while her skin appeared fresh and natural. That same year, Úrsula Corberó amazed the audience with elongated cat-eye liner and a perfectly even complexion, which instantly became a model for younger fans to emulate. A year later, Penélope Cruz chose a warm-toned smoky eye, complemented by soft pink nude lips and neatly shaped brows—a look that is still considered the gold standard for balancing vibrancy and restraint.

Boldness and individuality

2017 was marked by bronze and copper tones on Amaia Salamanca’s face, paired with deep burgundy lips. In 2018, Macarena García focused on expressive eyes with rich liner and layered mascara, preserving harmony and softness in her features. That same year, María Pedraza took a risk with thick black liner and glitter on the lower lid, adding audacity and magnetism to her look.

In 2019, Rosalia defied conventional beauty standards by opting for minimalist makeup that focused on glowing skin and glossy lips. In 2020, Greta Fernandez turned makeup into an artful ornament, adorning her face with tiny pearls for an ethereal, romantic look. This approach quickly went viral and inspired many to experiment with decorative elements.

Graphics and Futurism

In 2022, Milena Smit took graphic makeup to a new level: double black eyeliner with sharp angles created an almost futuristic effect, while matte skin and nude lips balanced the dramatic flair. In 2023, Clara Lago chose a minimalist graphic accent on the eyelid, keeping the rest of her makeup as natural as possible. This method allowed her eyes to stand out and highlighted her individuality without excess detail.

That same year, Anna Castillo surprised everyone with an unusual broken liner on her upper eyelid, adding a fresh and modern twist to her look. Sara Salamo went for absolute naturalness: a light base, well-groomed brows, and minimal makeup proved that a natural look can be just as striking as complex techniques.

Bold Accents and New Standards

In 2024, Bárbara Lennie made a bold statement with rich, glossy wine-colored lipstick, keeping the rest of her makeup understated. This choice instantly set her apart from the other guests of the evening. In 2025, Laura Weissmahr drew attention with oversized XXL lashes as the highlight of her look, while the rest of her makeup reflected a ‘bare skin’ style.

Interestingly, makeup discussions at award ceremonies have become an integral part of Spain’s cultural scene. Just like at other major events, such as the Iris Awards, where unexpected combinations of outfits and makeup stirred strong reactions from the public—thoroughly explored in the article on the most striking triumphs and fails on the red carpet, the Goya Awards continue to set trends in the world of beauty and fashion.

The Goya Awards are not just about honoring achievements in cinema—they also serve as a stage for bold style experiments. Every year, makeup artists and celebrities search for new ways to impress, combining classic approaches with unexpected details. Thanks to this, the Goya red carpet remains one of the main trendsetters for the entire beauty industry in Spain.

The Goya Awards, established by the Spanish Academy of Cinematic Arts, annually bring together the country’s leading actors, directors, and creative professionals. Over the decades, they have become not only a symbol of success in cinema, but also an important part of Spain’s cultural identity. Barcelona, the host city in recent years, becomes the focal point of the nation, with guests’ looks garnering as much attention as the films themselves. It is here that new beauty standards are set, swiftly gaining popularity far beyond the film industry.

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