The prestigious Princess of Asturias Awards ceremony for 2025, held at the Campoamor Theatre in Oviedo, once again captivated Spain’s attention. As is tradition, the entire royal family was present, but the spotlight was firmly on the heir to the throne, Princess Leonor. Her choice of attire demonstrated not only impeccable taste but also a deep understanding of her status, marking a new phase in shaping her public image.
For this landmark event, Leonor opted for a dress that could be described as an ode to classic elegance. The mid-length gown was crafted from luxurious brocade fabric featuring an exquisite floral pattern. The deep eggplant hue, bordering on black, lent an air of sophistication and nobility to her look. The silhouette was clearly inspired by 1950s fashion, reminiscent of the legendary style icons like Grace Kelly. A high neckline, short sleeves, a fitted bodice, and a flared pleated skirt created an image that was strikingly feminine and at the same time reserved. With this choice, the princess embraced timeless classics, deliberately distancing herself from fleeting fashion trends.
Every detail of the final look was meticulously considered. The princess’s natural beauty was highlighted by makeup that emphasized her eyes. Her hairstyle evoked the golden age of Hollywood: her long hair, styled in soft waves, was swept to one side, revealing elegant earrings with dark purple stones that perfectly matched her dress. For footwear, she chose classic black slingback shoes with a low, stable heel, adding both comfort and sophistication to the ensemble.
Next to her eldest daughter, Queen Letizia looked as striking as ever in an asymmetrical black dress with sheer inserts, while Infanta Sofía opted for a rich burgundy outfit. Leonor’s choice of a more conservative and mature style clearly demonstrated her own approach to fashion, distinct from other family members. It was a deliberate decision, highlighting her growing role within the monarchy.
It is impossible not to notice the remarkable evolution of the Princess’s style at these awards over the past few years. We remember her debut appearance in 2019 in a delicate light blue dress with an almost childlike silhouette. Then came bold experiments, such as a black-and-white checkered mini dress in 2021, or the elegant dark blue suit by Spanish designer Moisés Nieto in 2023. Last year’s appearance in a classic black tuxedo already demonstrated her readiness for more sophisticated looks, and this year’s brocade dress has firmly established her as a new style icon—one who respects tradition while also supporting the new generation of Spanish fashion designers.
