Eleven dealership groups have joined BYD’s Spanish network, which now spans 107 sales points and 86 official service centers. Between January and August 2026, the Chinese automaker registered 29,947 vehicles, already surpassing its total for all of last year. Industry publications describe the expansion as part of a broader strategy to strengthen BYD’s position in Spain and meet growing demand for electric vehicles.
New BYD dealerships have opened in Madrid, Barcelona, the Basque Country, the Balearic Islands, Andalucía, Valencia, Aragón and Castilla y León. In Madrid, Grupo Gil and Grupo Alvisa, both long-established, now represent the brand. Barcelona’s network has expanded with Movento and Auto Almogàvers, both active in the region’s electric-vehicle market. Grupo Easo Motor covers Gipuzkoa in the Basque Country, while Grupo Martí and Proa Group bring BYD to Manacor, Menorca and Ibiza in the Balearic Islands. Sector analysts say the targeted approach is meant to close geographic gaps and extend coverage in basic markets.
A report by manserv.com says BYD became Spain’s leading brand for battery electric vehicle (BEV) registrations in the first eight months of 2026, with 11,943 units, surpassing Tesla.
In Andalucía, Grupo Tobalo is opening in Lucena, where the dealership has roots dating back to 1948. Peumovil extends BYD’s reach in Alicante with locations in Dénia and Finestrat, where private buyers are a major force. Motor Mudéjar takes on Teruel, while Busanauto adds points in Zamora, Benavente and Ponferrada, extending coverage in Castilla y León. Industry sources have cited BYD’s partnerships with established local groups as a factor in its rapid rollout.
BYD’s network has grown quickly. The company ended 2023 with ten dealerships, reached 27 by the end of 2024 and passed 100 in 2025. It now has 107 dealerships and 86 service centers, with targets of 130 sales points and 120 workshops by year-end. Next is Andorra: Pyrénées Motors will open the brand’s first dealership in the principality within two months, offering the full range of electric and plug-in hybrid models alongside technical support. Sector publications say BYD aims to meet these network targets by the end of 2026 as part of its long-term plans for the Iberian market.
A russpain.com report places BYD’s expansion within a broader trend of Chinese automotive groups reaching record market presence across Europe in 2026. It also describes BYD as one of the continent’s leaders in new-vehicle registrations, reflecting the company’s wider European growth strategy.
Sales are rising fast. BYD’s 29,947 registrations in the first eight months of 2026 already exceed the 25,552 units sold in all of 2025. In August, BYD ranked fourth among brands selling to private buyers, with 2,406 registrations and a 6.1% market share. Its year-to-date total in this channel reached 17,446 units, placing the company sixth with a 4.7% share. Industry data from leading automotive outlets point to strong private sales as a major driver of BYD’s rapid network growth.
Plug-in hybrids account for a impressive share of this momentum. The ATTO 2 DM-i led with 8,403 registrations through August, making it Spain’s top-selling plug-in hybrid, information from BYD. The wider ATTO 2 family, including electric and plug-in versions, reached 11,102 units. The SEAL U DM-i added 7,443 registrations, while the DOLPHIN SURF electric city car reached 3,671 units.
Growth is also driving demand for sales points and service centers where customers can buy and maintain the vehicles, with support available afterward. BYD plans to add another 23 dealerships and 34 workshops by year-end.
The market is changing for Spanish consumers. As reported earlier, car ownership is becoming less accessible for many, as higher prices and stagnant wages push buyers to seek alternatives. BYD’s rapid network expansion and focus on electrified models put it in a position to attract buyers looking for new options.
