Genesis lands in Spain with the GV60 Magma, a 650-horsepower electric crossover built to shake up the luxury segment. The model pairs raw speed with upscale comfort and advanced tech, taking direct aim at established rivals.
Stab the accelerator in the Genesis GV60 Magma and the car lunges forward, pinning you to the seat. The digital speedometer flashes past 100 km/h in 3.4 seconds. That instant surge is only part of the story. Genesis has wrapped this brute force in a shell of plush materials and quiet confidence, a combination rarely found in high-strung electric crossovers.
Genesis, Hyundai’s upmarket brand, has been building its European presence since 2021. Now it turns to Spain, leading with the GV60 Magma. This isn’t a random pick. The Magma badge launches Genesis’s new performance line, meant to stand alongside BMW’s M and Lexus’s F as a mark of serious intent. Italian automotive outlets report the GV60 Magma runs a dual-motor all-wheel-drive setup, delivering 478 kW—650 horsepower—and 790 Nm of torque. Top speed clocks in at 264 km/h, with the 0-100 km/h sprint done in 3.4 seconds.
The GV60 Magma is approximately 20 mm lower than the standard GV60, with a 10 mm wider track for enhanced handling.
The car’s stance leaves no doubt about its mission. Lowered suspension, flared arches, 21-inch forged wheels, and a pronounced rear spoiler give it a muscular look. Inside, Genesis fits Magma-specific seats with ten-way electric adjustment and dynamic side bolsters that respond to how you drive. The steering wheel gets orange highlights and a Magma button, which unlocks the car’s most aggressive settings. GT and Sprint modes, a virtual gear shift, and Drift mode all sit behind that switch, ready for drivers who want to push boundaries.
Underneath, two electric motors power all four wheels. Hit Boost mode and the full 650 horsepower comes alive for 15 seconds. The 84 kWh battery uses a dedicated thermal system to keep output steady, even under hard use. Genesis claims a range of 425 kilometers. The virtual gear shift system, or VGS, mimics the torque interruptions and engine note of a classic performance car. A 14-speaker Bang & Olufsen system pipes in a convincing soundtrack. The head-up display shows real-time Boost status, simulated revs, and gear selection. Quattroruote notes the standard output is 447 kW (609 hp), with Magma Boost adding 30 kW and 50 Nm for short bursts.
On Spanish roads, the GV60 Magma feels both sharp and composed. The simulated engine sounds and gear changes add drama, making each acceleration feel physical. The chassis, sharing much with the Hyundai Ioniq 5 N, is tuned for a smoother ride. The car corners flat, with little body roll. Its weight is present, but the balance lets it behave like a mid-engined sports car. Drift mode lets the rear step out, but the car stays predictable for drivers who know its limits.
The GV60 Magma features electronically controlled springs and dampers, torque vectoring, an electronic limited-slip differential, and a dedicated Drift Mode calibration. The battery supports rapid DC charging from 10% to 80% in about 18 minutes at high-power stations, though sources differ on the peak charging rate, citing either 350 kW or 264 kW.
Genesis lines up the GV60 Magma against the Porsche Macan Turbo Electric, Kia EV6 GT, and especially the Hyundai Ioniq 5 N. The Ioniq 5 N shares much of the hardware but leans harder into pure sport. Genesis adds comfort and luxury, making the Magma less extreme but easier to live with day to day. Italian sources put luggage space at 670 liters with the rear seats up and 1440 liters folded, giving the Magma a practical edge.
Pricing lands at 87,000 euros, about 10,000 above the Ioniq 5 N. Genesis is betting buyers will pay for the extra polish and exclusivity. While the brand’s Spanish launch signals a direct challenge to established luxury names, independent outlets say the official price and delivery dates for Spain are still unconfirmed. Italian reports mention a starting price near 88,400 euros.
Genesis brings the GV60 Magma to Spain as the first production model of its new high-performance line, aiming to carve out space in Europe’s premium electric market. The car’s mix of power, tech, and comfort is designed to pull in drivers looking for more than just numbers. Industry sources confirm the Magma’s role as the opening act for Genesis’s electrified ambitions in the region.
