Memory shortage shakes up graphics card market
Spain’s computer components market is undergoing noticeable changes in 2025. Graphics card manufacturers are facing a sharp rise in the cost of both system and video memory. This shift is linked to a global increase in DRAM prices, which has already affected RAM modules and is now impacting the graphics card segment.
Companies producing graphics accelerators are starting to revise their pricing strategies. This primarily affects new Radeon RX 9000 models, which are in high demand among gamers and professionals. Wholesale prices for these devices are expected to rise, which means end users will also feel the impact on their budgets.
When will prices go up, and who will be affected?
Although exact figures have not been disclosed, market experts are confident: the price increase will affect all Radeon RX 9000 models, regardless of memory size or specifications. The impact will be especially noticeable for devices equipped with GDDR7 and GDDR6 memory, which are used in the latest graphics cards.
Suppliers have already notified partners about the upcoming changes. According to preliminary estimates, new price tags will not appear until after major sales events like Black Friday and the holiday promotions end. As a result, the main impact on the market is expected to occur in the first quarter of 2026.
Potential consequences for consumers and the market
A potential increase in graphics card prices could lead to lower demand for new models. Many users, after learning about the upcoming changes, will likely hurry to buy devices at the old prices. At the same time, if the memory shortage persists, rising costs may affect not only AMD products but also competing solutions, including NVIDIA’s GeForce RTX 50 lineup.
Analysts recommend not delaying the purchase of graphics cards and RAM if you had been planning to upgrade your hardware soon. Otherwise, as early as the beginning of next year, component prices could be significantly higher than usual.
What consumers should do amid uncertainty
Manufacturers have yet to announce exact timelines or the scale of the price increases, but the trend toward rising component costs continues. In Spain, as in other European countries, this could shift demand: some buyers may turn their attention to more affordable models or the second-hand market.
Overall, the graphics card market remains tense. Final pricing decisions are expected after the holiday sales end. Until then, buyers still have a chance to purchase necessary devices under the current conditions.
